APG selected by Air Serbia as General Sales Agent in Japan

APG announce its appointment as the General Sales Agent (GSA) for Air Serbia in Japan. This strategic partnership is set to enhance Air Serbia’s presence and drive growth in the Japanese market.

In this role, APG will focus on strengthening Air Serbia’s market position, identifying new business opportunities, and providing dedicated sales and marketing support throughout Japan. This
collaboration reflects APG’s commitment to delivering innovative and effective solutions for airlines around the globe.

Keiko Asano, Director of APG Japan, commented, “We are excited about our new role as GSA for Air Serbia in Japan. This partnership offers a valuable opportunity for us to utilise our market expertise and support Air Serbia’s growth in the region. We look forward to a productive partnership and are committed to supporting Air Serbia in reaching its objectives”.

Boško Rupić, General Manager Commercial and Strategy stated: “Our partnership with APG Japan as our General Sales Agent (GSA) marks a significant milestone in our efforts to strengthen Air Serbia’s presence in the Japanese market. With APG’s expertise and extensive network, we aim to enhance accessibility to our services, offering Japanese travelers seamless connectivity to our expanding network in Europe and beyond.”

Air Serbia is the national airline of the Republic of Serbia, the successor of the first national airline, Aeroput, established in Belgrade in 1927. Air Serbia operates scheduled, seasonal and charter flights to over 70 destinations in Europe, the Mediterranean, North America, Asia and Africa, in passenger and cargo traffic. In cooperation with airline partners, they also offer flights to international destinations in Asia, Australia, North America and Africa.

With over 30 years’ experience in airline distribution and over 100 offices globally, APG is the world’s largest and most successful airline representation network, partnering with over 200 valued airline clients. APG offers a holistic approach to airline distribution, offering not only airline representation but also interline e-ticketing solutions, fare filing and settlement support services, all aimed at maximising an airline’s revenue potential. APG is always at the forefront of distribution development and our latest APG NDC Platform will assist airlines unlock the benefits of NDC distribution.

The article APG selected by Air Serbia as General Sales Agent in Japan first appeared in TravelDailyNews International.