With the rapid rise of luxury airlines and the emergence of innovative premium hotel products, the premium travel market is undoubtedly thriving. InterLnkd – the travel industry’s intelligent shopping mall partner – highlights a missed opportunity: airlines and travel providers have yet to capitalise on the premium travel market’s strong affinity for high-end fashion and accessories.
“In the realm of ultra-premium travel, fashion is far more than a mere afterthought,” says Robert Goldsmith, COO of InterLnkd. “This is why we see private jet charter providers and elite hotels regularly teaming up with their customers’ favourite luxury watch and jewellery brands.
“Traditionally, collaborating with high-end fashion brands might have been a daunting prospect for airlines catering to a much broader audience. With the advent of AI-driven personalisation, however, they are now faced with golden opportunity to selectively recommend luxury products to the passengers most likely to purchase them.
“By integrating a highly personalised selection of high-end fashion products into their ancillary offering, airlines and travel providers can create a truly exclusive and personalised experience that deeply resonates with their luxury travellers.”
Using specific data points, defined as MotiVatedData and a unique intelligent matching engine built through AI algorithms, InterLnkd is able to connect thousands of bookings from travel and hospitality with thousands of products from fashion, beauty and retail to deliver incremental revenue streams to both parties.
InterLnkd is founded by team members with a deep understanding of the travel, hospitality and consumer goods industries. With over 35 years combined experience of building and driving significant revenue growth strategies in the ancillary revenue and digital space, that leverage intelligent data profiles and AI matching technology, InterLnkd is the first and only company to bring the lifestyle industries together to benefit all of them equally.
The article Airlines face golden opportunity in curated luxury fashion, says InterLnkd first appeared in TravelDailyNews International.
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